- By: Arthur Yeranosyan
- Date Posted: 24 Jun, 2012
- AdWords Scripts, AI, Beauty Salons, Bing / Yahoo Ads, Book Recommendations, Brand development, Business Tips, construction business, Content Marketing, Crawlers, Customer Loyalty, Digital Marketing, Digital Marketing ROAS, Digital Marketing Strategy, DoubleClick, Email Marketing, Event Venue Marketing, geoklix, Google Ad Agency, Google Ad Suspension, Google Ads for Plumbers, Google Adwords, Google my business, Google My Business Maps, Google partner, Groupon, Growth Hacking, International SEO, Internet Marketing Education, Local SEO, Marketing / AI, Marketing Agency, Marketing Strategy, Pay Per Click Advertising, Podcasts, Re-targeting, Reading Requirements, Remarketing Ads, SEM, SEO, Sustainability & Paying Forward, Uncategorized, YouTube Video Ads
What is Local SEO Services?
Local SEO Service combines the art and science of optimizing your business’s online presence for its specific geographic location. A staggering 97% of local consumers search for local businesses online using devices like iPhones, iPads, laptops, and other GPS-enabled devices. For instance, if you own a fine jewelry store in Beverly Hills, California, and want local residents interested in jewelry to find you when they search on Google, Yahoo, or Bing, investing in Local SEO Services tailored for your local, industry-specific needs is crucial.
Cost and Effectiveness of Local SEO Services VS Traditional Marketing Services
Traditional marketing methods such as billboards, radio, TV, and print ads can cost thousands of dollars monthly and typically require long-term contracts. For example, a billboard in a high-traffic area might cost between $3,000 to $50,000+ per month. Compare that to Local SEO Services, where the costs start around $250 per month for less competitive industries and locations, with prices adjusting for more competitive fields.
Local Search and Devices: A Cost-Effective Solution
For most local businesses, traditional marketing is unaffordable due to other necessary expenses like payroll and leasing costs. This is where Local SEO Services shine, providing an affordable, effective solution. Unlike PPC or Google AdWords, Local SEO helps your business achieve high rankings for relevant, geographically-targeted keywords over a more extended period, enhancing your bottom-line significantly.
Why Local SEO?
Think about your own search habits. How often do you search for services or products in your city? This frequency underscores the effectiveness of search engine marketing. If your business isn’t visible on the first page of search engine results for relevant local keywords, you’re missing out on significant potential revenue. Meanwhile, your competitors who understand the value of Local SEO are likely capturing this business.
Benefits of Local SEO
Local SEO is not just affordable but also measurable. You can track the success of your SEO campaigns using tools like Google Analytics, learning about your customer’s behaviors, the keywords they use, and their geographical origins. This data allows you to make informed decisions to optimize your marketing strategies further.
In Conclusion
Local SEO Services offer a sustainable, cost-effective way to market your business locally. They provide fast results and a high potential for an excellent return on investment over time. If you’re still unsure about the effectiveness of Local SEO, consider speaking to local businesses that have benefited from these services and hear about their direct experiences.
If you have any comments or questions about Local SEO or how it can benefit your business, please let us know.
